About the school
The fashion business is cutting edge, and has been structured more to confuse new comers than nurture their talents and potential. If you don’t know how to sell what you hope to make, how do you get started? Liza will de-mystify the business of garment manufacturing. You will understand the pros of domestic manufacturing and the cons of overseas manufacturing and how it applies to your business. You will learn the secrets of sourcing for fabrics, contractors, manufacturers, sales agents, trade shows and the process of starting your business- all in an intensive 2-day workshop.
Liza turns theory into practice. Her no nonsense approach to starting a business is precise, particular and most important do-able. This weekend is designed for anyone from young designers starting out on their first business venture to industry professionals seeking a fresh perspective on the realities of the garment business, or professionals looking for a new career.
What you can expect to learn this weekend:
The business of design de-mystified
- The Fashion Business
- Inspiration vs. Saleable Inspiration
- What is a Design?
- What is a Tech Sketch?
- Making Your Own Pattern
- Sourcing Out to a Professional Pattern Maker
- Grading and When to Do It
- Making Your First Sample
- Finding a Sample Maker
The price of fashion
- The Cost Structure of the Garment Business
- Manufacturers
- Contractors
- Home Sewers/ Cottage Industry
- Fabric Sourcing
- Fabric Purchasing Sampling & Production
- Labels and your mark
- How Many Pieces to Have in your Line
- Hiring a Designer
- Hiring your Own Sample Sewers
- Notions
- Cost Sheets
- Spec Sheets
- Selling
- Sales Teams
- Selling Yourself
- How the Big Retailers Work
- How Mom and Pop Shops Work
- How You Should Work
Profitting from your product
- Mark Up
- True Margin
- Overhead
- Hard Cost
- Volume and How to Finance
- Internet Sales
last updated: 2007-10-01







